Friday, 22 April 2016

New Game of Thrones Jewelry

One of the more interesting licensing endeavors by HBO—collaborating with Pyrrha to create jewelry inspired by the houses of the series—has become even more interesting now that Pyrrha has announced a new line of Game of Thrones talismans focused on the characters. Here’s the press release:

PYRRHA ASKS GAME OF THRONES® FANS TO SHOW THEIR ALLEGIANCE WITH NEW CHARACTER TALISMANS

ICONIC JEWELRY BRAND’S 2016 GAME OF THRONES COLLECTION FEATURES THREE FAN-FAVORITE CHARACTERS LEADING INTO SEASON 6

FOR IMMEDIATE RELEASE

April 21, 2016 (Vancouver, BC) – As Game of Thrones fans gear up for the world premiere of the hit series’ highly anticipated sixth season on April 24, Pyrrha adds to the fervor by releasing three character talismans in partnership with HBO Global Licensing.

Since introducing their distinctive interpretations of the seven houses of Westeros in 2014, Pyrrha’s handcrafted designs have been showcased at numerous festivals and conventions including SXSW and San Diego Comic-Con, and fans have responded enthusiastically.

Pyrrha’s new line of Game of Thrones talismans features quotes and imagery made famous by the memorable characters that spoke the words. These fan-favorites will continue to play a role in the battle for the Iron Throne as they journey through Westeros during season six.

“A Lannister always pays his debts.” – Tyrion Lannister
“Valar morghulis.” – Arya Stark
“Fire cannot kill a dragon.” – Daenerys Targaryen

“The Pyrrha studio team are passionate Game of Thrones watchers, so this new line is a very collaborative effort,” said Pyrrha designer, Wade Papin. “We went through several rounds of design revisions before settling on the most powerful interpretations that would resonate with fans. Plus we have additional characters in the works, so stay tuned.”

Starting at $218 USD, the Pyrrha for Game of Thrones character talismans are now available online in reclaimed sterling silver or bronze. The complete collection is also available at the Pyrrha flagship store in Los Angeles.

About Pyrrha
Pyrrha designers Danielle and Wade Papin have been creating signature talisman jewelry in their Vancouver, Canada studio since 1995. Using time honoured, old world techniques, Pyrrha is handcrafted with reclaimed metals and conflict-free stones and features authentic wax impressions and imagery from the Victorian era. Each talisman is designed to inspire the wearer with its symbolic meaning culled from heraldry. The iconic talismans have captured international attention and are embraced by celebrities and style icons around the world. Pyrrha can be found at leading boutiques globally and at the brand’s flagship store in Los Angeles, California.

About HBO Global Licensing
HBO Global Licensing officially licenses the HBO® brand for the development and merchandising of innovative product lines inspired by the network’s award-winning programming. With products created around hit series like Game of Thrones® and VinylSM as well as classic series like The Sopranos®, Sex and the City®, True Blood® and Entourage, items include fashion apparel, figures, jewelry, digital and CD soundtracks, prop and costume replicas, games, books, and beverages, as well as exclusive, premium collections in partnership with upscale, designer brands. Merchandise can be purchased in retail stores nationwide, at http://store.hbo.com, and at the groundbreaking HBO retail hub, the HBO Shop®, located at 42nd and 6th Avenue in New York City. HBO Global Licensing products are also sold internationally across Europe (http://ift.tt/1CyzFPv), Asia and Australia.



via Game of Thrones: News http://ift.tt/1VMLV7B

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